AIESEC in United Arab Emirates

Welcome to AIESEC in UAE Knowledge Hub
How to use this GitBook
AIESEC in UAE Dashboard
AIESEC in UAE Search Tool
General Knowledge
LOCAL KNOWLEDGE
AIESEC in United Arab Emirates
- MC TERM
- LC TERM
Functional Knowledge
Governance
- Entity Control Board
- AIESEC Ethics Subcommittee

Powered by GitBook

On this page

Section 1 - Introduction
Introduction to B2C Academy
What is B2C Marketing
Section 2 - Our Brand & Our Program
The AIESEC Brand
The Youth Customer Flow
AIESEC Programs
Section 3 - Setting your Strategy: Pre-Attraction
Macro Analysis
Persona Creation
Competitor Analysis
Market Research
Customer Behavior Analysis
S&D Analysis
Pricing Research
Setting Your Attraction Strategy
MKT Academy Certification

Was this helpful?

Functional Knowledge

AIESEC Departments [National Education Cycle]

[MKT] Marketing

B2C Marketing

PreviousB2B Marketing NextMarketing Academy

Last updated 5 months ago

Was this helpful?

Section 1 - Introduction

Introduction to B2C Academy

What is B2C Marketing

Section 2 - Our Brand & Our Program

The AIESEC Brand

The Youth Customer Flow

AIESEC Programs

Section 3 - Setting your Strategy: Pre-Attraction

Macro Analysis

Persona Creation

Competitor Analysis

Market Research

Customer Behavior Analysis

S&D Analysis

Pricing Research

Setting Your Attraction Strategy

MKT Academy Certification